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What starts in the city is settled in the canyons as Need for Speed Carbon immerses you into the world's most dangerous and adrenaline-filled form of street racing. You and your crew must race in an all-out war for the city, risking everything to take over your rivals' neighborhoods one block at a time. As the police turn up the heat, the battle ultimately shifts to Carbon Canyon, where territories and reputations can be lost on every perilous curve. Need for Speed Carbon delivers the next generation of customization giving you the power to design and tweak your crew's cars in every way using the ground-breaking new Autosculpt technology. Represent your car class, your crew, and your turf in Need for Speed Carbon, the next revolution in racing games.

Need for Speed: Most Wanted is in fact a cross between the Underground and the Hot Pursuit spin-offs. The player must gain notoriety by racing in the streets and attracting the attention of the cops in order to ascend in the Black List of illegal racers. In the end he must face no.1, Razor who tricked him out of his own car and used it to get to the top.

Many racing modes are carried on from NFSU2 with the addition of "Milestones", special events where the driver must evade capture and/or disable police cars by bringing down Pursuit Breakers, specially marked buildings such as gas stations and water towers. For each one of the 15 Blacklisted opponents, the player must win a specific number of events from each of the two main types and gain enough notoriety in the process. The player can invest bet money to buy new cars or improve his existing one's looks and performance so that he remains competitive.

In Most Wanted, Josie Maran replaces Brooke Burke as the racer girl. The plot is furthered through use of FMV video with live actors and digital sets, which has been heavily enhanced so that it looks quite real.